Glow in the Park benefiting the Humane Society of Missouri
September 20, 2024

The Most Unique and Iconic Fundraiser of the Year

The Glow in the Park Balloon Glow Dinner brings revelers up close to the most magical night of the season. The mid-September event is considered by many to be the best party in town!  Held annually on the eve of the Great Forest Park Balloon Race, Glow guests receive private entry to Forest Park, valet parking, gourmet dinner, cocktails and an up-close and exclusive view of the beautiful, illuminated balloons.

Sponsorship Opportunities



Ground Crew


Flight Crew


Event Details

  • Total advertising exposure: 610,000 paid and promotional impressions for top-level sponsors including television segments, direct mail and social media efforts

  • Glow in the Park is a sell-out event year after year and will take place rain or shine

  • Glow in the Park typically sees over 800 guests with more than 100,000 visitors to Central Fields in Forest Park

Event Reach

HSMO Social Media
91,000 Facebook followers
15,000 Instagram followers
HSMO Email
25,000 household subscribers
HSMO Website
3.5 million page views annually
HSMO Tails Newsletter
25,000 households
Target Audience
St. Louis metro area
We are excited to serve our community alongside such an incredible partner like you.
To become a sponsor of Glow in the Park or for more information, please contact Erin Gregory 314.951.1508 or [email protected].
Sponsor with a Credit Card